Internet Income for Physicians

I'd like to personally invite you to a complimentary personal online training webinar conducted by our Non-Clinical Job Career Coach, Dr. Mike Woo-Ming.

This webinar will occur this Thursday, November 29 at 6pm Pacific / 9pm Eastern

Dr. Mike is a primary care physician who launched 4 successful businesses online, all from his laptop, and was able to transition out of the managed care world. Given the state of healthcare today, he has made it his mission to help other doctors control and diversify our income.

On this special online training webinar he'll be sharing with you strategies that you can start incorporating today, to add more revenue outside your medical practice.

Join him on this special LIVE training session on how physicians like yourself can get started with your internet business.

Internet Income for Physicians
Thursday, November 29
6pm Pacific / 9pm Eastern

Register here: http://bit.ly/V07HjL

What happens if someone tries to Google you?

What happens if someone tries to Google you? Do you a strong presence on the Internet? Potential employers may Google your name if you're applying for a job. Why? They want to know if you've published anything. They want to know if people have written about you. Perhaps there's some information on the Internet that could damage your reputation.

If you don't have a strong presence on the Internet, here are some things you can do to establish your personal brand online:

1. Create a blog. Demonstrate your expertise, but don't abandon your blog once you start it. Potential employers may think that you lack commitment if you start a blog and then abandon it after 2 months.
2. Create a profile on LinkedIn. My profile can be found here: http://www.linkedin.com/in/DrJosephKim
3. Consider participating in other social networking websites like Facebook and Twitter. 
4. Publish articles or blog posts on different websites. Many bloggers (including me) will allow others to publish "guest blog posts." 
5. Create your personal website and get your own domain. Consider this a one-page CV or resume. Or, you may wish to highlight some of your major accomplishments. You can view my personal site (that mainly focuses on my blogs) here: http://www.DrJosephKim.com

Having a strong online presence shows potential employers that you appreciate the importance of technology and the web.  So, if you don't have a presence on the Internet, maybe you'll want to make that a summer project.

Get published online in the New Year

There are many benefits to getting your name published online. It's easy to write your own blog, but will people find your content? Will people recognize your name as someone who is a subject matter expert in a certain field? More and more consumers are looking for health information and you can generate content and get your name published on various types of online articles, blog posts, editorials, etc.

If you'd like to get your name attached to some online articles, allow me to help you by inviting you to submit a short editorial blog post for one of these websites:

• http://www.MedicineandTechnology.com/ 
• http://www.MedicalSmartphones.com/ 
• http://www.MobileHealthComputing.com/ 

These websites are a part of HCPLive, a comprehensive Internet portal for healthcare professionals managed by Intellisphere, LLC.  If your articles get published on these sites, then you can add this as "writing experience" on your resume. I can provide you with more details about that.

Publishing articles on the Internet will:

• Show potential employers your ability to write in an informal, non-academic setting. This is important on a variety of levels, ranging from marketing to consumer health education.
  
• Demonstrate your ability to develop consumer-friendly content. (physicians traditionally are known to struggle with this, because they tend to speak in scientific jargon and they forget to address important health literacy concerns)
  
• Reveal your familiarity (or expertise) in the specific domains, such as health IT, mobile technology, health education, biomedical informatics, Electronic Health Records (EHRs), iPhone, etc.
• Show that you are comfortable with computers and web-based content (physicians are traditionally considered technology-ignorant by many potential employers).
• Improve your presence on the Internet. By publishing articles on the web, these articles will pop up when people search your name on Internet search engines like Google and Yahoo. 
  

Contact me if you'd like to get something published on one of these sites and grow your online presence in the New Year!

How to strengthen your online presence

If you're currently looking for a job, how strong is your online presence? Are you on LinkedIn? If so, is your profile current? Do you have a blog? Is your name attached to any Internet publications? Are you using Twitter? Have you created a website for yourself? Are you on PubMed? Is your CV online? Have you created a Google Profile? Do you use Facebook?

Now, I'm not suggesting that you should do all of these things. It's important to balance things to protect your privacy. After all, your patients may be searching for you on the Internet.

If you're looking for a quick and easy way to strengthen your online presence, then consider this: I'm willing to accept well-written guest articles for my websites and I'll include your name and a short bio. After your article is published, you'll notice that if you perform a Google search on your name, the article you wrote will show up (generally on the first page of search results unless you have an extremely common name). To learn more about this opportunity to strengthen your online presence, contact me.

Overwhelmed by Medical Education?

Because of the wealth of medical information that is currently available on the Internet, I often wonder whether physicians, nurses, and pharmacists are overwhelmed by educational content. Some content may be inaccurate, outdated or biased, but the content is there. Is there enough? Or too much? We all know that certain disease states attract a ton of attention (e.g., diabetes, breast cancer, heart failure, etc.)

What about the less common conditions? Aplastic anemia? Swallow syncope? More and more healthcare professionals are using Internet search engines to find the answers to their clinical questions, but are the sources of information accurate and reliable? Unfortunately, most of the time the answer is no.

At the same time, clinicans are so busy that they hardly have any time to sit down and receive any formal education. So what's the best way to learn and to stay up-to-date on current topics? Medical technology is advancing so quickly that unless you're continually updated with new information, you'll quickly fall behind and continue old practice patterns.

How much traffic do websites get?

Do you ever visit a website and wonder: "how much traffic does this website get?"

Well, there is an easy (although not always completely accurate) way to roughly estimate how much traffic a website gets.

Visit: www.compete.com and enter the URL of the site you're interested in. You may discover that it's a site that's hardly ever visited, or it gets millions of hits each month. Interesting? Check it out.