What happens if someone tries to Google you?

What happens if someone tries to Google you? Do you a strong presence on the Internet? Potential employers may Google your name if you're applying for a job. Why? They want to know if you've published anything. They want to know if people have written about you. Perhaps there's some information on the Internet that could damage your reputation.

If you don't have a strong presence on the Internet, here are some things you can do to establish your personal brand online:

1. Create a blog. Demonstrate your expertise, but don't abandon your blog once you start it. Potential employers may think that you lack commitment if you start a blog and then abandon it after 2 months.
2. Create a profile on LinkedIn. My profile can be found here: http://www.linkedin.com/in/DrJosephKim
3. Consider participating in other social networking websites like Facebook and Twitter. 
4. Publish articles or blog posts on different websites. Many bloggers (including me) will allow others to publish "guest blog posts." 
5. Create your personal website and get your own domain. Consider this a one-page CV or resume. Or, you may wish to highlight some of your major accomplishments. You can view my personal site (that mainly focuses on my blogs) here: http://www.DrJosephKim.com

Having a strong online presence shows potential employers that you appreciate the importance of technology and the web.  So, if you don't have a presence on the Internet, maybe you'll want to make that a summer project.