It's encouraging to see that physician executives who have never explored social media are willing to give it a try. They're signing up for Twitter accounts on their smartphones. They're joining the ACPE Group on LinkedIn. They're signing up for Doximity to have conversations with other physicians. They're creating Facebook pages for their practices.
Social media is a powerful tool that can connect physicians with knowledgeable and influential experts in many different domains of health care like health care reform, health IT, health policy, mobile health, etc.