Monday, June 14, 2010

15% of physicians move each year

According to SK&A’s report titled, “Physicians on the Move," approximately 15% of physicians move each year.  Here's a snippet from the press release:

IRVINE, CA - June 8, 2010 - SK&A, A Cegedim Company, today released an update of its “Physicians on the Move” report, which reveals the rate of change of office-based physicians by practice specialty. According to the report, the three-year average of physicians who moved to a new location or practice, retired, or passed away was 15.2 percent. Such changes create obstacles in maintaining quality physician-targeting databases and lists necessary to execute high-performing sales, marketing and market research initiatives.

The move rate of physicians has declined steadily in the three years that SK&A has been producing the report, indicating recent stability among the specialties surveyed. It has gone from 18.2 percent in the 2008 reporting period to 15 percent in 2009 to 12.4 percent in the 2010 period. Allergists / immunologists, pulmonary critical care and internal medicine / pediatrics were the top three practice areas for the most stable physicians, with annual change rates of only 7, 7.1 and 7.9 percent, respectively. Hepatologists, hematologists and osteopathic physicians were among the most volatile doctors, with change rates of 19.9, 19.4 and 19.2 percent, respectively.

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