Ads that target health care professionals like physicians often pay much more compared to standard consumer ads. Therefore, to make your blogging cost-effective, you should target a physician audience.
- Do you have an idea that would capture a medical audience?
- Are you willing to spend time writing about it?
- Can you be creative so that you can refresh your content on a regular basis?
- Do you have the stamina to persevere when you're not seeing any results?
To learn more about blogging, I encourage you to read my posts on the topic of "blogging."